Artificial Intelligence
In the future Apple will work with Google’s Gemini
Following a keynote presentation at WWDC 2024 that both introduced Apple Intelligence and confirmed a partnership that brings ChatGPT access to Siri through a deal with OpenAI, SVP Craig Federighi confirmed plans to work with additional third-party models. The first example given by the executive was one of the companies with which Apple was exploring a partnership.
“We’re looking forward to doing integrations with other models, including Google Gemini, for instance, in the future,” Federighi said during a post-keynote conversation. He quickly added that the company had “nothing to announce right now, but that’s our general direction.”
OpenAI’s ChatGPT will be the first third-party model to receive integration at some point later this year. Apple says users will be able to access the system without having to sign up for an account or pay for premium services. As for that platform’s integration with the revamped iOS 18 version of Siri, Federighi confirmed that the voice assistant will alert a user before sending them off to its own in-house models.
“Now you can do it right through Siri, without going through another tool,” the Apple executive said. “Siri, it’s significant to understand, will ask you before you go to ChatGPT. Then you can have that conversation with ChatGPT. Then, if there’s any helpful data referenced in your question that you might want to supply to ChatGPT, we’re going to ask, ‘Do you want to send this photo?’ From a privacy point of view, you’re always in control and have total transparency.”